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Enabling the content-powered agentic enterprise

  • Writer: Michael Lovett
    Michael Lovett
  • Jul 6
  • 3 min read

Updated: 21 hours ago

I developed this priority narrative as part of my brand messaging work for Hyland. It’s a comprehensive resource to help content creators articulate the company’s story around “Enabling the content-powered agentic enterprise.” A key piece of the adaptive framework I developed for Hyland, it complements the more evergreen elements in the brand message house with timely messaging to advance the company’s strategic focus on agentic AI.


The extensive narrative provides writers with the building blocks to create clear, compelling, well-supported content, including an intuitive story framework and a wealth of supporting evidence citing customer stories, product capabilities, analyst insights and market trends. The 15,000-word document is the result of exhaustive research and collaboration with Product Marketing, Corporate Strategy, Analyst Relations, Competitive Intelligence and executive leadership teams. In addition to ensuring messaging alignment for content creators and representatives across the company, the narrative serves as a critical input for AI-driven content development workflows, facilitating accurate, effective output from tools such as Jasper.






Executive brief

Enabling the content-powered agentic enterprise


The content-powered agentic enterprise is the future of work, and Hyland is uniquely equipped to help you achieve your agentic enterprise vision. Here’s why:

  1. We provide the foundation for the content-powered agentic enterprise.

  2. Our AI-native solutions are delivering life-changing value today.

  3. We’re building the future of the content-powered agentic enterprise.


Introduction: The promise of the content-powered agentic enterprise

As AI transforms knowledge work, organizations are racing to realize the promise of the agentic enterprise. In the agentic enterprise, AI agents working within governed systems execute mundane tasks currently handled by humans (i.e. human ETL), and humans focus on higher-value work. Benefits include accelerated processes, improved decision making, more resilience and better responsiveness. Across industries, the agentic enterprise promises to help organizations deliver life-changing value to the people they serve while bringing joy back to the jobs of knowledge workers everywhere. The key to unlocking the agentic enterprise is contextualized content, and as the steward of your organization’s enterprise content, you can be the hero who drives this transformation. But legacy systems, fragmentation and lack of AI-ready data hinder your agentic ambitions.


Part 1: We provide the foundation for the content-powered agentic enterprise

By adding structure to unstructured data, organizations can create the AI-ready content fabric needed to power the agentic enterprise. Hyland provides the tools to turn fragmented data into contextualized intelligence, with capabilities including federation, content management, governance, intelligent document processing, contextual metadata enrichment and enterprise context. These tools share fundamental platform strengths such as modern architecture, integrability, scalability, security, open-source capabilities and flexible deployment options. We rely on a pedigree of deep industry and domain expertise to develop robust solutions that drive mission-critical processes.


Part 2: Our AI-native solutions are delivering life-changing value today

Building upon this foundation of contextualized intelligence, organizations are partnering with Hyland to deploy AI-native solutions that deliver life-changing value to those they serve. These solutions leverage capabilities including knowledge discovery, agentic document processing and enterprise-wide agentic automation, with multiple agents orchestrating entire workflows. Agentic industry solutions include patient referral in healthcare, lending in financial services and invoice processing for accounts payable teams.


Part 3: We’re building the future of the content-powered agentic enterprise.

Hyland continues to pioneer the content-powered agentic enterprise by forging ahead with an innovation roadmap that includes: enhancing our content management products; expanding the AI-native capabilities of the Content Innovation Cloud; building out our collection of industry-specific agentic solutions; and improving security and compliance across our portfolio.


Conclusion: Work with Hyland to realize your agentic enterprise vision

Hyland is uniquely equipped to help you achieve your agentic enterprise vision. We’re here to help you on your journey, every step of the way.

  • Step 1: Leverage your enterprise content to fuel contextualized intelligence

  • Step 2: Use AI-native solutions to deliver life-changing value today

  • Step 3: Plot the next phase of your agentic enterprise journey


 


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